Brett Schklar

Brett Schklar, Founder & CEO at Market Creation Group

Likes: teeny dogs, great ideas, hard liquor, dollars, the color purple, joint juice

Recent Posts

MCG Past, Present and 2013...

Posted on December 17th, 2012 in Thoughts by Brett
Tags: Market Creation Group
Market Creation Group, source: DemandMCG.com

It is not often that I look back at the year. I spend most of my time looking ahead to find out what our clients will need next, how to help our customers in their quest to grow their own businesses and what I, MCG (and myself) would want to be when we grow up. ..

DEMOGala 2012: Congratulations to MCG's clients and friends!

Posted on November 8th, 2012 in News by Brett
Tags: Apex Awards, DEMOgala, Jim Franklin, ViaWest, Zayo
DEMOGala

We'd like to take a moment to give some big huge CONGRATS to MCG's clients and friends for being finalists at the 2012 DemoGala's Apex Awards! Clients and Friends of MCG include: ..

Microtargeting

Posted on October 15th, 2012 in Thoughts by Brett
Tags: marketing, Microtargeting, Target customer profile, webinar
Brett Schklar, sourced from: https://cc.readytalk.com/cc/s/registrations/new?cid

Many of you are working for companies that rely upon a few larger relationships to enable the sales process to happen. When you have an environment like this, there is a certain type of marketing that needs to be considered in order to support this type of sales program – it’s called microtargeting. ..

Thoughts from MCG-Land: July 2012 - Circa 65 Merger and More!

Posted on July 23rd, 2012 in Thoughts by Brett
Tags: business marketing, circa 65, content-driven, Denver Business Marketing, inbound-marketing strategy, strategic partner

There is a lot of stuff to be excited about here at MCG. Our quest to be the ultimate full-service marketing firm for our beloved technology clients is coming more to life with each passing day. By now, I am sure you've heard that we acquired Circa 65. This acquisition brings to MCG three key areas that we're excited to leverage:..

Market Creation Group Acquires Circa 65 to Extend Leadership in Business-to-Business Marketing

Posted on June 26th, 2012 in News by Brett
Tags:
market creation group acquires circa 65 to expand technology marketing services.

Market Creation Group Acquires Circa 65 to Extend Leadership in Business-to-Business Marketing Latest Acquisition Rounds Out Marketing Innovator’s Full-Service Offerings, Strengthens Technology Sector Expertise and Ability to Help Clients Grow and Succeed ..

In this month's episode of thoughts from MCG-land, Social Media and the CEO: not if, but when and how!

Posted on April 17th, 2012 in Thoughts by Brett
Tags: B2B, CEOs on marketing, marketing ROI, marketing strategy, Social Media, technology marketing

Social Media is no longer a fluffy concept in the minds of CEOs...it is now a question of where to start and how to measure success...not just "if" it should be done...

One studio...two studio...three studio...now move (again)

Posted on April 12th, 2012 in News by Brett
Tags: b2b marketing, building expansion, business growth, denver marketing, technology marketing
An old picture of 901 Santa Fe Drive

Once again, MCG has expanded beyond the walls that it occupies. It is now time for us to move up, up and away!!!..

Why B2B CEOs are like SPOCK with regards to marketing

Posted on April 11th, 2012 in Thoughts by Brett
Tags: b2b technology marketing; marketing strategy, demand generation, inbound marketing, online marketing
CEOs are more like SPOCK; marketing to a CEO

Why I think the CEOs of our companies are like Spock in Star Trek IV: The Voyage Home when it comes to online & inbound marketing...

Does your social media program have VISION, VALUES and VOICE?

Posted on April 10th, 2012 in Thoughts by Brett
Tags: b2b technology, demand generation, inbound marketing, social media program
The vision, voice and values of a targeted social media program

Every social media program should communicate Vision, Values & Voice. Here's why.....

What B2B can learn from this "COOL ASS DUDE"

Posted on April 10th, 2012 in Thoughts by Brett
Tags: B2B, inbound marketing, marketing, search, social marketing, technology marketing
John Lawson, CEO of ColderICE

During the eMarketing Summit event hosted in San Francisco, I learned more about B2B Marketing from this "Cool Ass Dude" (as self-described on his twitter profile) than most others at the event...While he is a B2C guy, I think there was an incredible amount of consumer-driving information he provided that we B2B-ologists should keep in mind. ..

Work

  • MCG Developed Zayo Dark Fiber Site Using Responsive Design

    It used to be that you could create two versions of your website, one for computers and one for smart phones. But with so many mobile devices and screen sizes available, those days are over. ...

  • TSANet Website and Social Media Campaign

    The Technical Support Alliance Network (TSANet) needed to be more effective in promoting their mission of resolving customer support issues through collaborations between multiple technology companies. ...

  • Confio Monster Artwork

    Confio requested extraordinary design and artwork to help bring its database and VMware administrator perfomance software to life. ...

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