Keith McCurdy
Art Director
AKA. Pretty Boy McCurdy
Keith McCurdy has been a creative leader and visual designer for over 15 years. Prior to joining MCG, he was Principal and Creative Director for Brand M Studios, a new media design and consulting firm. While at Brand M, he was responsible for the conception and creation of industry-forward, interactive media for the B2B market. Working closely with team members and industry professionals, Brand M's design leadership was instrumental in strengthening client brands and enabling them to emerge as major players in their market space. Clients ranged from high-tech start-ups to major corporations, such as Verizon, MapQuest and Medtronic.
Before founding Brand M Studios, Keith was recruited by bConnected, a leading software company for the B2B healthcare industry. As Creative Lead, he successfully collaborated with sales and engineering executives to design high-end user experiences and interfaces for .Net, Flex and AJAX applications for the company's main software products. He also oversaw the creation of branding guidelines, sales materials, and marketing collateral and was instrumental in helping the company reach viability for a major acquisition.
Collaborative relationships with executives, designers, marketing teams, sales professionals and technical experts have enabled Keith to create best-in-class media experiences for web, interactive media, identity, print, illustration, video and user interfaces. Over the years, he has formed a deep commitment to producing media experiences that provide clients and users something unique in the marketplace.
Keith is a devoted father and husband. He enjoys painting, snowboarding and watching his son draw countless works of art.
