Don’t be the LAST to know about FIRST Friday, MCG Style!

Join us, along with our clients and friends.

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DBSC forum at MCG

This Wednesday, May 23, 2012, MCG is teaming up with the Denver Boulder Software Club (DBSC) to host an Executive Marketing Forum in our sexy new office space! No memberships required, no hidden attendance fees, just good old fashioned discussion from 5 – 7PM. The best part of the event? MCG’s Founder and CEO, Brett Schklar, will give a mind-blowing presentation on “Inbound Marketing Strategies: What’s working, what’s being tested and how to measure ROI.” Throughout the presentation, Brett will discuss:

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In this month's episode of thoughts from MCG-land, Social Media and the CEO: not if, but when and how!

Social Media is no longer a fluffy concept in the minds of CEOs...it is now a question of where to start and how to measure success...not just "if" it should be done.

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What B2B can learn from this "COOL ASS DUDE"

During the eMarketing Summit event hosted in San Francisco, I learned more about B2B Marketing from this "Cool Ass Dude" (as self-described on his twitter profile) than most others at the event...While he is a B2C guy, I think there was an incredible amount of consumer-driving information he provided that we B2B-ologists should keep in mind.

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Making B2B Sexy at 3rd3rsday

MCG's lead copywriter, Mark Stiltner, has been invited to speak at this week's 3rd 3rsday on the topic Making B2B Sexy. We're excited to get to share Mark's creative genius and unique insight with the group. Here's a preview of his presentation:

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Eat your own social media dog food

As some of you know, MCG is seeking a social media coordinator. A fun way we've decided to determine their social media capabilities is to have them send us a resume in 140 characters or less. We have already gotten a few responses. Once we cut off the search (next Friday), I will post the responses in a blog post. I will of course remove any identifiers!

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Meet MCG: Jennifer Saldanha

Unpublished

The other day I got a chance to sit down with MCG’s operations manager, Jennifer Saldanha, for our newest “Meet MCG” interview. Some of you know Jennifer as the whip that keeps the rest of us in line, or as the glue that holds together the business side of MCG. Jennifer and I talked about her childhood dream of being a pharmaceutical chemist, her tons of experience in the technology sector, working at Unidata and JD Edwards, and her getting into marketing and coming on-board at MCG.

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Meet MCG: Erin Lombardi

If you’ve been following MCG on Twitter, reading our blog, or you’ve just heard of us, you know our work, but you don’t know the people behind it. Therefore, we decided to add a new feature to CMOthink, where you can meet the MCG team. The other day, we got a chance to sit down with Erin, the newest addition to the MCG team, to ask her a few questions.

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MCG’s First Social Media Project

We’ve posted a few times on the blog about how much we love where we work. For those who are unfamiliar, MCG’s office is in the heart of the Art District on Santa Fe, a network of over 60 art galleries, studios, theatres, restaurants, and other creative industries. All of the energy flowing around the district from these creatives inspires us everyday because they’ve been doing some major things since we’ve moved here. Since the District’s inception in 2003, they’ve turned the area from a notably “rough” neighborhood into a thriving district with hundreds of members.

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Top 5 B2B Facebook Pages

There is a constant debate happening around the Internet and the blogosphere about whether or not creating a Facebook page can be beneficial for B2B companies. As Facebook continues to grow, with over 500 million registered users, more and more B2B companies are entering the fray, trying to reach this gigantic audience. However, many company pages, including MCG’s, are languishing with fewer than 100 fans. All of a sudden, Twitter, LinkedIn, discussions, and forums are blowing up with talk about whether or not companies should put their resources into creating Facebook pages

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